The Man Bun and other Reasons your Marketing Isn’t Working

Congratulations you redid your website. You’ve spent a bunch of money with your “web-designer du-jour” because marketing online – well that’s the key to success isn’t it? You got rid of those stodgy old people in suits around conference tables in all your marketing materials and online – you

Talent is Like Milk – It has an EXPIRATION Date

Talent, the holy grail of business growth. Talent like Milk has an expiration date but good news for each of us unlike milk you can “refresh” that expiration date if you invest in talent and grow your talent base. Whether that is yours or another’s talent I think we

If you wish upon a Star you go OUT of Business

Before we get started, a gentle reminder to get the most out of our time together here in cyberspace – please listen to this podcast. So, based on the ten year bull run, you think you can grow your business? Not as worried about failing as you used to

The “4 X 5” Approach to Networking (Part 1)

Part I: Networking on a ‘4×5’ basis is fulfilling Several years ago, I found myself in the “in transition” professional life phase, which is code for “out of work” for those who have ever been through the outplacement process. Not an easy time, especially given the lingering employment pall

Highway to Hell – When Partnerships have the Power to Kill your Business

Partnerships have the ability to make or break your business. Take my word for it, I’ve made a lifelong career out of great partnerships, have won numerous 5 star channel awards, countless channel chief accolades, and helped hundreds of vendors and partners make partnerships work Today, I’m here to

The Man Bun and other Reasons your Marketing Isn’t Working

Congratulations you redid your website. You’ve spent a bunch of money with your “web-designer du-jour” because marketing online – well that’s the key to success isn’t it? You got rid of those stodgy old people in suits around conference tables in all your marketing materials and online – you

Talent is Like Milk – It has an EXPIRATION Date

Talent, the holy grail of business growth. Talent like Milk has an expiration date but good news for each of us unlike milk you can “refresh” that expiration date if you invest in talent and grow your talent base. Whether that is yours or another’s talent I think we

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JSG specializes in creating impactful indirect go-to-market strategies for tech firms. We develop next-gen channel frameworks and deploy innovative growth strategies that go well beyond theory, delivering real-world results.

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